Blog
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A Mother’s Touch: Mother’s Day Marketing
This Sunday 15th March its Mother’s Day. So, we thought what better time to celebrate all things mums and marketing… Like many a celebration, Mother’s…
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Women in marketing
This Sunday, 8th March, is International Women’s Day and a chance to #MakeItHappen. We’ll be celebrating women’s achievements and call for greater equality around the world….
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OTB takes a look at travel marketing
Booking a summer holiday to escape from our delightful British weather? You’ve probably never given much thought to the adverts that fuel your wanderlust,…
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Why innovation and marketing should go hand in hand
Innovation and marketing mean very different things. Professionals specialising in each discipline occupy separate departments within the same organisation. This week Think OTB looks…
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Our favourite Valentines marketing campaigns of recent years
Love is in the air: Our favourite Valentine’s day marketing campaigns of recent years. We’re feeling all loved up here at ThinkOTB, as this…
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Why Mobile Marketing looks set to dominate this year
Think OTB is no stranger to the importance of mobile marketing; frequently creating innovative mobile campaigns for a wide variety of our clients. This…
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The New Year Marketing Campaigns Honours
After all that counting down Think OTB is happy to wish you all a Happy New Year and welcome you into 2015! As always…
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Ethical Marketing: Innocent Smoothies
In a world dominated by constant advertising across multiple platforms, brands are under increased pressure to promote their products responsibly. This week, we will…
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Ethical Advertising: Dove
In a world dominated by constant advertising across multiple platforms, brands are under increased pressure to promote their products responsibly. This week we will…
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Clever Coca Cola Marketing
In a world dominated by constant advertising across multiple platforms, brands are under increased pressure to promote their products responsibly. This week we will…
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Our favourite marketing campaigns of 2012: Innocent
For the past nine years, Innocent Smoothies have released their ‘Big Knit’ marketing campaign. Their work aims to raise money for Age UK. The…
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Creative Christmas: Charity Advertising
At this time of year, companies look for new ways to promote their products in a festive way in order to sell more goods….