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  • Nov 12, 2018
  • Posted by Niall

Scooter Firm Bird Asks for a Push Start as they Target Commuters in London

If you were to poll a thousand people who work in London about the worst part of their day, I’d guess that 80% and above would point to their morning and nightly commute. The truth is that most of our...

  • Nov 6, 2018
  • Posted by Niall

Greggs: Masters in Baking & Marketing

Greggs. It’s a British institution. Sausage Rolls for under a quid, a breakfast bap with a coffee for £2.25 and sugary delights for fit any occasion. It isn’t hard to see why it remains a nation...

  • Oct 26, 2018
  • Posted by Niall

A Different Way of Thinking – The Advantages of Cognitive Diversity

A New Perspective  Making a case for diversity within the workplace is nothing new. However, when we hear the word ‘diversity’ most of us will naturally think of race, religion, age or sexuality......

  • Oct 12, 2018
  • Posted by Niall

National Album Day

The inaugural National Album Day takes place on Saturday 13th October to celebrate the much-loved 70th birthday of the format. The week-long event hopes to reignite admiration and interest for the...

  • Oct 9, 2018
  • Posted by Niall

Why Bringing Your Marketing In-House Isn’t Always The Answer

A company is launched, and it outsources its marketing to an experienced agency that helps the company increase revenue and grow as a business. The company continues to expand and benefit from the...

  • Sep 19, 2018
  • Posted by Niall

Bigger, Faster & Excessively Priced – but is it Better?

If the vast majority of phone companies announced plans to charge nearly £1500 for a mobile phone, you’d be right to expect consumers to switch allegiances and look elsewhere....

  • Sep 13, 2018
  • Posted by Becky

What brands can learn from the Nike - Kaepernick campaign

Sometimes risks pay off, but paying attention to what worked and what didn’t is crucial....

  • Sep 7, 2018
  • Posted by Niall

Working to Live or Living to Work?

Trying to achieve the correct work-life balance can often feel like a minefield....

  • Aug 21, 2018
  • Posted by Becky

How to make marketing incentives work

They used to be fool-proof, but now marketers have to work a little harder....

  • Aug 7, 2018
  • Posted by Becky

What to remember when building a customer view strategy

With customer relations so important to marketers, building your customer view is vital....

  • Jul 27, 2018
  • Posted by Niall

The Balancing Act: Being a Socially Responsible Brand Without Alienating Your Customer Base

With President Trump recently visiting the UK on official state business. He was met by widespread protests across the country, ranging from a giant baby blimp flying over the Houses of Parliament to marches on the streets of the capital....

  • Jul 24, 2018
  • Posted by Becky

3 ways you can use Facebook Messenger for marketing

More and more brands are using it, so here’s what you can learn from them....

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