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Welcome to the OTB blog.

  • Mar 22, 2019
  • Posted by Niall

Introducing the latest OTB recruit

As a creative marketing agency, our future success is dependent maintaining momentum, staying ahead of emerging trends and bringing in people that complement our existing workforce......

  • Mar 13, 2019
  • Posted by Niall

Disrupting the Big Tech Monopoly to Reignite Competition

It’s hard to imagine a world without Facebook, Google, Amazon or Apple. Rewind twenty-five-years to the not so distant past and this was the case. However, since bursting onto the scene, we’ve been...

  • Mar 8, 2019
  • Posted by Niall

International Women’s Day

Women… none of us would be here without them. Whether it’s our mother, sister, wife, daughter or niece, women play a monumental role in all our lives. 2019 marks the one-hundred-and-one-years since...

  • Feb 28, 2019
  • Posted by Niall

The Launch of Umbraco 8

We didn’t know when it would happen, but it finally has. As an Umbraco Registered Partner, the long-awaited launch of Umbraco 8 is a welcome one.The primary goal of releasing a new major version is to...

  • Feb 20, 2019
  • Posted by Niall

Your Absence From Marketing Events Is Damaging The Prospects of Your Business

With only a week to go until OTB grace Prolific North’s Marketing Show North, we take a look at how your continued absence from marketing events is damaging the prospects of your business. Given that...

  • Feb 14, 2019
  • Posted by Niall

Falling Out of Love With Valentine’s Day

It is that time of year again. Synthetic romance is in the air and we’re all encouraged to take part in the name of Valentine’s Day…St. Valentine’s Day, as we know it today, contains vestiges of...

  • Feb 5, 2019
  • Posted by Niall

The Rise of a Nomadic Workforce

Ahh, the joys of working from home. An extra hour in bed, not having to change out of pyjamas and the comfort of working from under a duvet on a cold day. But have you considered never having to enter......

  • Jan 29, 2019
  • Posted by Niall

Fyre Festival – A Millennial Marketing Masterclass

If it sounds too good to be true, then it probably is.That is certainly true for those wealthy young Americans who forked out eye-watering sums of money (up to $75,000) to attend Fyre Festival in...

  • Jan 22, 2019
  • Posted by Niall

Leeds Is Everything It’s Cracked Up To Be

Berlin, Copenhagen and Lisbon are all considered to be some of the ‘coolest’ places in Europe. However, in 2019 there is somewhere a little closer to home that in all likelihood won’t make that list....

  • Jan 15, 2019
  • Posted by Niall

Going Green to Stay Out of the Red

The first month of the year has prompted many to ditch the booze in the name of ‘Dry Jan’, but growing numbers of people are dumping meat too and sampling a plant-based diet with ‘Veganuary’. It is...

  • Jan 7, 2019
  • Posted by Niall

2019 Resolutions

The fog from a booze-fuelled Christmas and New Year’s Eve has now settled and our eyes are firmly set on 2019. People across the world are determined to make 2019 better than 2018; from health kicks...

  • Jan 7, 2019
  • Posted by Niall

OTB’s Favourite Campaigns of 2018

2018 produced some of the finest advertising campaigns in living memory. I can’t remember a time where the standard has been higher in terms of approach and content. From the hard-hitting and socially...

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