Schooling the next generation in creativity

Schooling the next generation in creativity

We’re in no doubt incredible creative talent is alive in the North! This week ThinkOTB has been the host marketing agency kicking off School of Thought 2021 – the now legendary, creative marketing course where big ideas are king. On Monday we set this year’s students an out-of-home brief to

How can brands maximise the value of customer feedback?

How can brands maximise the value of customer feedback?

No-one likes a boaster, especially not a boastful brand! As a marketing agency we believe brands should shout about what they can do for the customer, not themselves. But when a brand has lots of loyal customers who love singing its praises to their friends and online, that’s real brand

Brainstorming doesn’t work… so what does?

Brainstorming doesn’t work… so what does?

Ideas are king in every business. They inspire new products, new ways of working and new visions to drive companies forward. So what’s the best way for marketing agencies, marketing departments, and businesses in all sectors to generate ideas that are new, lucrative, and that come from every level of

What do food & beverage marketers need to know in 2021?

What do food & beverage marketers need to know in 2021?

2020 was the year we rekindled our relationships with food and drink – eating and drinking relieved boredom, cooking was escapism, and restaurant-standard takeaways were exciting experiences. So in 2021 which trends will stay and which food and beverage marketing ideas can businesses really get their teeth into? Planting the

When happiness flows, creativity flows

When happiness flows, creativity flows

A happy team is key to the success of any business, especially creative marketing agency. Here we share why happier employees work harder, better and are more productive.

Easter: the right time for brand innovation

Easter: the right time for brand innovation

This year it feels like Easter will represent hope and a fresh start more than ever before. We have the ‘roadmap to normality’, the warmer weather is coming, and we have consumers who are itching to spend! So this Easter is not the time for marketers or marketing agencies to

Can joy connect consumers to brands?

Can joy connect consumers to brands?

If a brand puts joy at the heart of its values and its marketing proposition, will consumers feel the joy and connect more with the brand?

5 trends that will define marketing in 2021

5 trends that will define marketing in 2021

When it comes to marketing, our specialists know exactly what they’re talking about, so here we share the perspectives of five of our marketing agency’s team on what the big trends in 2021 will be in client service, business strategy, brand design, video and content.

Our perspective: receiving the Queen’s Award

Our perspective: receiving the Queen’s Award

Back in April we were announced as a winner of the Queen’s Award for Enterprise for International Trade for our outstanding sales growth in overseas markets. Now the Lord Lieutenant has been able to present ThinkOTB marketing agency with the award.

Introducing a new perspective on marketing: innovation marketing from ThinkOTB

Introducing a new perspective on marketing: innovation marketing from ThinkOTB

Our customers are demanding more of our innovation services along with our creative marketing agency services to give a new perspective on their marketing and business challenges. So OTB Agency has rebranded to ThinkOTB, the innovation marketing agency

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